Email is one of the most time-tested manufacturing marketing services employed today. Even though new distribution channels like social media exist, manufacturers and distributors, specifically, see some of the best return-on-investment from their email campaign endeavors.
What Makes A Good Email Campaign?
Our manufacturing marketing services include expert copywriting, web design, search engine optimization and brand management – all elements that make an email dynamic and worth opening. You need the right headline to encourage readers to click through, rather than delete, your email. You need eye catching images to keep readers engaged long enough to consider a purchase. You need copywriters to include a call-to-action link that converts traffic to sales. You need branding, content and SEO to find new prospects who may wish to sign up for your regular email correspondence too.
Why Is Email So Effective?
As a long-time provider of manufacturing marketing services, we’ve noticed that companies who stay in touch with their clients keeps them ahead of the competition. This doesn’t mean daily or even weekly mailers, but rather, well-timed and relevant contact. Intelligent software systems keep track of clients who need emails about their orders. Newsletters highlight the latest products, company and industry news. You can think of an email as a little voice saying, “Hey – don’t forget about me! Is there anything you need from us? We’re waiting patiently to take your order.”
What Are The Latest Innovations?
We’d like to help you target frequent buyers with branding loyalty program development or by including targeted recommendations within email correspondence. It’s been discovered that people spend more time on sites and end up buying more when intelligent recommendations have been made about other products or services hand-selected based on their preferences.
Agamutz would love to help you with your manufacturing marketing services to keep you one step ahead.
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